We Need to Stop Saying That 66% of Employees Are Not EngagedWe Need to Stop Saying That 66% of Employees Are Not Engaged https://jasonlauritsen.com/wp-content/themes/corpus/images/empty/thumbnail.jpg 150 150 Jason Lauritsen https://jasonlauritsen.com/wp-content/themes/corpus/images/empty/thumbnail.jpg
When we talk about employee engagement, one of the most commonly cited statistics comes from Gallup. I’m sure you’ve seen it: Only 1/3 of employees in the U.S. are engaged according to Gallup’s Q12 measure. That number is a more shocking 17% globally.
That also means that somewhere between 66% and 83% of employees are either “not engaged”—or worse, “actively disengaged” based on Gallup’s methodology.
It sounds pretty dire.
But I don’t care what Gallup says.
This is cited so much to create panic. The house is on fire, and we’re standing around watching it burn. We need to DO SOMETHING!
I’ve been guilty of using the same stat for exactly that reason. To get people’s attention. To jar them awake.
But there are some real problems with using Gallup’s data this way when making the case for change.
We Are Looking at the Employee Engagement Data Incorrectly
It is reasonable to debate whether Gallup’s measure of engagement is the right one. Yes, the Q12 is one of the most well-known and certainly one of the oldest measures of employee engagement. But that doesn’t make it the right one. We can (and should) argue over whether only a third of employees are engaged. The Q12 is one among many ways to measure engagement. And, there is contrary data available from other sources.
But even if you question whether the Q12 is the best way to measure employee engagement, the important thing about their data is that Gallup has been measuring engagement the same way for over 20 years. The consistency of the measure is the more important factor when looking at it.
Instead of fixating on employee engagement levels, the more significant finding in Gallup’s data is that the results have only nominally changed over the past 20 years. This strongly suggests that despite all of our efforts, the employee’s experience at work hasn’t dramatically improved in the past couple of decades.
That is what should concern you. And it should wake us up to the reality that what we’ve been doing around employee engagement isn’t cutting it. We need to fundamentally rethink how we design work and the daily experience of work to better enable employee performance and happiness. What we’ve been doing and the changes we’ve made so far aren’t adequate.
The Language of Gallup’s Model Is a Problem
The second big issue with the Gallup data is that the language of their model is misleading and problematic.
In Gallup’s model, an employee can only fall into one of three categories: engaged, not engaged, and actively disengaged. I don’t know about you, but my own experience with work has always made it hard for me to swallow that there’s only a small line that separates engaged from disengaged.
Engagement is a product of human emotion. It’s driven by how we feel about work. We don’t experience emotions as a polarity. That would suggest that we have emotional switches like those we use to control our lights. You are either happy or not, angry or not, in love or not.
You don’t need a PhD in psychology to know how ridiculous that is. Emotions happen on a spectrum. You can be wildly happy, sort of happy, or a little happy. You can be a little angry, very angry, or in a blind rage. You get the picture.
We need to stop talking about engagement like an on/off switch.
And yet that’s what Gallup’s data seems to suggest: a minority of our employees are switched on and a bunch more are switched off. That’s just not how it works.
When we talk to our leaders about our engaged versus our disengaged employees, it paints a picture that isn’t helpful. Engagement exists on a spectrum, just like every other factor driven by human emotion. The goal isn’t to move you across an arbitrary line so we can give you a new label (“Congratulations, your engagement survey score improved by 0.2%, which means you are now engaged!”). Our goal should be to help everyone have an experience of work that increases their positive emotions about work to improve engagement.
Labeling people in the workplace is almost always a bad idea. We need to be far more careful about the labels and language we use when talking about employee engagement.
The Bottom Line on Employee Engagement
Let’s stop saying that two-thirds of employees are disengaged. Yes, we need to do better at engaging employees, but the story is far more complicated and nuanced than that. Both our understanding and our language needs to reflect that complexity if we are to move the needle.
Stop labeling people as “engaged” and “disengaged” or “not engaged.” Better yet, stop labeling people. Labels aren’t helping. Focus instead on understanding each employee’s experience and making it better.
Pay more attention to the trend lines. Gallup’s trendline is important because it shows us making little progress and that change is clearly needed. If you measure engagement internally at your organization, the same is true for you. Don’t worry about the labels, focus instead on whether your trendline is moving in a positive direction.
Be thoughtful about how you use data and statistics. The shock factor might seem valuable in the moment but think about the ripple effects that message may leave behind.
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